United extends partnership with Australian Outdoor Living

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Adelaide United is thrilled to announce a season long extension with leading outdoor home improvement company Australian Outdoor Living.

A Platinum Partner of the Club, the agreement will see the Australian Outdoor Living logo appear on the front of the Reds’ new away jersey for the upcoming Isuzu UTE A-League 2023/24 season.

The partnership extension, which first originated in 2020, is further strength of locals supporting locals and will now extend to the Reds women’s team for the first time.

Founded in South Australia, Australian Outdoor Living has since expanded nationally with locations right across the country and has proven to be a household name in the home improvement category.

The company, renowned for its quality and expertise in bringing backyard dreams to life, specialises in pergolas, outdoor blinds, roller shutters, artificial grass as well as custom outdoor kitchens.

Speaking on the new partnership, Adelaide United’s Head of Commercial, Fabrizio Petrone, said: “We’re absolutely thrilled to continue our partnership with such an iconic South Australian and well-respected company in Australian Outdoor Living.

“As a long-standing Platinum Partner of the Club, there is a terrific synergy with our values.

“This relationship will enable the ability to explore many unique opportunities that will be beneficial for our fans in a variety of ways.

“We’re really looking forward to collaborating with Australian Outdoor Living for another season.”

Australian Outdoor Living’s CEO, Steve Osborne, added: “As South Australia’s premier football team, our relationship with Adelaide United is an important one for our business and customers.

“As a local business, we invest back into local.

“Having our brand feature on the front of the away shirt will certainly help generate more exposure and build our company’s profile within the football community across Australia.